The Rise of Budget Friendly Running Watches: A Double Edged Sword for Suunto The latest offerings from Suunto and other manufacturers have made it possible to own a decent running watch without breaking the bank.
This shift towards affordability has led to a commodification of features, where brands struggle to differentiate themselves in a crowded market.
Suunto's decision to raise the price of their flagship model from $249 to $349 is a prime example of how manufacturers are balancing profitability with consumer demand for affordable products.