The Dark Side of Personalization in Politics The latest innovation in campaign tactics has all the makings of a dystopian novel: AI powered text messaging, tailored to sway voters' opinions and seal their fate at the polls.
This technology raises more questions than answers about the future of democracy. At first glance, it may seem like an incremental step in campaign strategy – who doesn't love personalized communication?
But scratch beneath the surface, and it becomes clear that this trend is less about voter engagement and more about voter manipulation.