Uber's High Stakes Gamble on Delivery Hero Uber's proposed acquisition of Delivery Hero is a bold move that raises questions about its long term strategy and the future of food delivery in Europe.
The €10 billion offer would give Uber a significant foothold in European markets, where it currently lags behind DoorDash in terms of market share.
The deal would grant Uber access to a large customer base and a network of restaurants and food establishments across Europe, expanding its reach beyond ride hailing services.